Jacob Robinson

Jacob Robinson

Founder of Dig World

Jacob Robinson is an entrepreneur, speaker, and founder of Dig World—a construction-themed amusement park that gives kids and families a hands-on experience operating real heavy equipment. What started as a father’s love letter to his son became one of the most unique family entertainment concepts in the country.

After his son Pierce was permanently disabled by bacterial meningitis in 2017, Jacob channeled his grief into action. He envisioned a place where children of all abilities could climb into an excavator, move earth, and feel the power of building something. With nothing but an idea and relentless determination, he set out to make it real.

He pitched Dig World to 248 investors and heard “no” every single time. He kept going. When the producers of ABC’s Shark Tank came calling, Jacob walked onto the most high-pressure stage in business—and walked off with a deal. The exposure that followed accelerated Dig World’s growth and cemented Jacob’s reputation as someone who turns adversity into opportunity.

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