Impact Lives for Eternity—Support AiG's Core Ministry

In the New Testament, particularly in the Epistles, phrases like “put you in remembrance” or similar wording appears a number of times to remind believers of truths they should know. In the Old Testament, we see the Israelites were prone to forget their history and what God had done for them. So they needed to be reminded of this history.

Because we are fallen, fallible, finite human beings, we are apt to forget what God’s Word teaches, which is why we need to be reminded over and over again.

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You know, sometimes I think we at Answers in Genesis need to be reminded about our history. That’s one of the reasons I wrote the book Miraculous! that details our journey over many years. Even as I wrote it, I was reminded of the many miracles God provided for us throughout the journey. It’s good to be reminded of what God has done for us.

Each year, I remind the staff of our Mission, Core Values, and Statement of Faith so we won’t forget those.

Why these reminders? Well, because I think when most of us are asked about Answers in Genesis, we talk about the Ark Encounter and Creation Museum attractions. After all, they are the two leading Christian themed attractions in the world and have had over 15 million total visitors since the Creation Museum opened in 2007—and the evangelistic impact is stunning.

Our ongoing guest surveys continue to reveal that around 100,000 people a year testify to being saved as a result of visiting the attractions. Also, the 40 Days of Christian Music festival (40/40 as we call it—this year is the sixth such festival) sees over 2,300 people come to Christ during the 40 days of concerts.

Of course, it’s not just the attractions that have an evangelistic impact. Many Christian leaders have told us that as a result of using our Answers VBS (it’s used by over 15,000 churches, impacting over a million children each year), they’ve never seen so many children trust Christ for salvation.

I’ve also heard numerous testimonies from people who became Christians because they came to a conference or a church where one of us spoke or because they watched our videos on Answers TV, YouTube, or listened to our daily short radio feature—the list goes on and on. The evangelistic impact of AiG is way beyond what we ever imagined it could be.

But you know what this should remind us of? That the attractions, publications, videos, etc. are actually tools to proclaim the core message of the ministry that God called us to broadcast throughout the world—the truth of God’s Word and the saving gospel message.

This month, I want to bring us back to focusing on the core message of the ministry and what that entails in regard to what happens at Answers in Genesis (and I’ll get to the special opportunity—I promise!). Let’s be reminded of our Mission Statement:

Answers in Genesis (AiG) exists to proclaim the authority of the Bible—from the very first verse—without compromise by using apologetics in its world-class attractions, dynamic resources, and creative media to communicate the message of God’s Word and the gospel so that believers are equipped to defend the Christian faith and nonbelievers are challenged with the truth of the Bible and its message of salvation.

I also want to remind us of our Core Values:

1. Serve: We serve the Answers in Genesis family and others generously, with excellence, reflecting God’s love.
2. Equip: We equip believers to defend their faith.
3. Relate: We relate the truth of God’s Word and the gospel to all.
4. Value: We value the opportunity and responsibility to publicly share biblical truth.
5. Engage: We engage nonbelievers with sensitivity and love.

Over the years, our supporters have helped enable so many different projects financially and prayerfully. You have given generously to allow us to build the Creation Museum as well as expand it and provide new and updated exhibits. You have enabled us to build the life-size Ark and exhibits and the phenomenal Answers Center that has allowed us to conduct conferences, concerts, and other events to impact tens of thousands of lives.

A lot of staff work hard behind the scenes to ensure our core message—our core ministry—is permeating in everything we do.

Now, as important as all of those projects (and many more) have been and will be in the future, this month, I wanted to remind us that a lot of staff work hard behind the scenes to ensure our core message—our core ministry—is permeating in everything we do. In other words, there are so many things going on daily to ensure we are keeping up-to-date with what is happening in church and culture to help us effectively do all we can to reach people with the solution to man’s problems—God’s Word and the gospel. And we do this in so many ways.

Check out all the different areas of Answers in Genesis in our 2025 Annual Report.

Behind the scenes, we have researchers, writers, editors, graphic designers, social media specialists, videographers, teachers, speakers, translators, and so many others involved in domestic and international ministry to provide all the content and resources needed so our core mission can be fulfilled, while ensuring we never waver from our core message.

So to be up front with you, sometimes we struggle to fund all that happens internally with what many of our staff are involved in for our core mission. For instance, nearly all of our international outreach has to be subsidized by Answers in Genesis–US.

I was reminded of this in February during our ministry trip to Australia. I spoke at conferences and churches in three different states, and each venue was packed! What amazed me on this tour was the large number of people who told me they remember hearing me speak when they were a young child, and now they are bringing their children to hear me.

Quite a number told me their parents (who are now with the Lord) back then had supported our ministry in Australia financially and ensured they used our resources with their children—who were now obtaining our resources for their children.

That impact was because of the core message of the ministry—teaching people the truth about God’s Word and the gospel.

I also met one lady who remembers being in the science class I taught in 1975! She said she remembered all the things I taught about creation and why evolution was wrong, and this had a big impact on her life. I heard similar testimonies from two others who were in my science classes when I was a teacher. I also heard of another lady who points back to those science lessons I taught as what the Lord used to bring her to salvation.

What hit me was that God gave me the blessing of hearing the generational impact of the ministry going back 50 years! And that impact was because of the core message of the ministry—teaching people the truth about God’s Word and the gospel.

So we now come to the special opportunity that ends May 31. A family that has been one of our generous supporters for many years, who understands the importance of supporting our core ministry, has offered us a $1 million match to encourage other supporters to give to our core ministry this month. Such gifts would so encourage us! This family will match every dollar given to the core ministry of AiG through May 31, up to a million dollars. Wow! Having $2 million for the core ministry would be such a help to AiG.

Many years ago, my parents supported a missionary couple serving in Ethiopia. I’ll never forget the time the missionaries asked for funds for a motorcycle so they could easily travel on the tracks and bad roads to reach remote villages to share the gospel. They also shared they desperately needed a refrigerator for their food to keep in such a hot, humid environment.

My father heard from them that they received twice as much funding as they needed for the motorcycle and none for the refrigerator! (They were able to buy their refrigerator with the excess money.) I remember my father saying something like, “Well, people were excited to support the means to get the message of the gospel to remote people, but they didn’t support helping to keep the missionaries alive with needed food.”

I only relate this to say I love to see people supporting all our projects but just wanted to remind us all that there is a lot going on behind the scenes that also needs support to enable us to carry out our mission that impacts lives for eternity.

Would you prayerfully consider making a special gift by May 31 at AnswersDonate.com to help us with this generous matching opportunity to support all of the wonderful evangelistic outreaches across the entire ministry?

It’s really our evangelistic core ministry that enables Answers in Genesis to reach millions upon millions around the world with the most vital message in the universe!

Your prayers and financial support are vital to helping us boldly continue the ministry that the Lord has called us to do—your donation of any size is a great blessing!

Thanks for all you’ve done in supporting us financially and prayerfully.

In Christ,
Ken