Answers in Genesis Wins Four Tourism Awards

Here’s how KTIA’s website summarizes their annual Traverse Awards, which are given out for excellence in tourism:

The Traverse Awards [are] . . . where travel and tourism professionals are honored and recognized for talent, creativity and effectiveness. For recipients, the awards represent a way for hard working individuals and teams to receive the recognition they deserve, and for the communities in which recipients are located, to better understand and appreciate the work of the travel and tourism industry and the professionals who comprise it.

This year, we entered in three categories:

• Marketing Campaign: We submitted our 2024 national Ark Encounter marketing campaign.
• Digital: We submitted an ASMR video our social media team made that went viral (ASMR is category of sensory videos that are very popular on social media).
• Multi-Partner, Print: Our “Two Boats One Day” campaign, in partnership with our friends at BB Riverboats, along with Kentucky Living magazine, Grant County Tourism (the county the Ark is located in), and meetNKY.

And we placed in all three categories! Our national Ark campaign and our ASMR video both took home bronze, and our “Two Boats One Day” campaign won silver. We were also honored that Eddie Lutz, our Director of Attraction and Resource Sales, was given KTIA’s 2025 Member of the Year Award! That’s a total of four awards.

Staff members from the teams that worked hard on these campaigns were thrilled about the awards.

You can watch the bronze-winning ASMR video our social media team put together below:

Our staff continue to work with excellence to ensure as many people as possible hear about our attractions so we can spread the message of biblical authority and the gospel. Congratulations to our talented staff on these well-deserved awards.

Thanks for stopping by and thanks for praying,
Ken

This item was written with the assistance of AiG’s research team.